>Created most popular concept among 5 designs tested in front of focus group for new ad campaign for Sturm Ruger & Co., hitting all target areas of brand identity: loyalty, tradition, quality and innovation.

>Produced unified look for all advertisements, sales, press kit and promotional items for online retailer of natural home products, greennest.com giving them an identity online and in print.

>Illustrated product labels for a prospective line of flavored Germ-X mouthwashes that went to the pre-production phase before the line was side-tabled by Vi-Jon.

>Created comprehensive graphic standards manual for Joyce Meyer Ministries (JMM) determining and detailing the proper use of the logo in all print applications for use by company, vendors and advertisers.

>Creation of stationery systems/logos for clients from the IT industry to flower shops including tag lines.