Texas Health Resources
Senior Communications Specialist, 2005-10; senior writer (2007-10)
Worked in both print and online publications management, first as managing editor of My THR Connection (employee intranet) then as editor of broadsheet quarterly employee newsletter, The Source and four-color quarterly employee magazine, also called The Source.

As senior writer, contributed to all corporate communications vehicles, including internal speech-writing and e-mail composition for chief executive officer and other leadership. Served (2006-09) as corporate/internal communications liaison to external/media relations group. Created and launched initial system-wide e-newsletter, Texas Health Weekly. Created and published first system-wide Texas Health Style Guide to corporate intranet for general reference and use.

Coordinated editing 14 system and hospital-specific monthly newsletters, first in print (The Promise Press) and then as e-newsletters. Part of the creative team that launched the re-naming of the entire multi-hospital system under the single, uniform “Texas Health” brand. Coordinated communications for annual system internal ("Texas Health Associates") and external (United Way) employee fundraisers via Texas Health Harris Methodist and Presbyterian Foundations.

American Airlines
Manager, Online Public Relations, 2004-05
Responsible for developing and implementing online external media relations strategies, identifying new ways of communicating with media and directly with customers, integrating online media into AA's existing media relations approach, and developing success criteria for online outreach. As a member of the AA Product & Revenue Communications team, also responsible for ensuring appropriate media coverage for several corporate departments, including Food & Beverage.

During this time, learned a great deal about brand management as one of the internal leaders of the launch of the “We Know Why You Fly” brand campaign.

Managing Editor, Employee Publications, 2000-01; 2003-04
Managed internal communications team in the process of developing and publishing print and electronic employee publications, ranging from daily e-mail newsletters to monthly four-color newspapers. Wrote and distributed HeAAds Up!, an on-demand electronic newsletter distributed to more than 3,000 managers throughout the system. Coordinated the Front-Line Communicators, a collection of more than 60 representatives from all departments with employee communications responsibilities. Oversaw ongoing development and implementation of systemwide style guide.

Manager, Web Publishing; Chief Copywriter, Jetnet, 2001-03
Responsible for story selection and placement on Jetnet, the Web portal for the 130,000 employees of American Airlines, American Eagle and TWA. Retained responsibility for AMR Publishing Board and systemwide style guide.

Project Manager, Portal Content Management, 2001
Coordinated readiness analysis of American Airlines intranet content for migration to Jetnet; led training of content owners in Interwoven Teamsite, the corporate-approved content management tool. Wrote and distributed TeamCast, a weekly e-mail newsletter distributed to all participating content owners.

Editor, Flagship News, 2000
Wrote and/or edited all content for the monthly American Airlines newspaper, distributed to more than 140,000 employees and retirees worldwide.

Dallas Convention & Visitors Bureau
Internet Editor, 1997-2000
Acted as project manager and coordinator for all electronic communications; wrote and disseminated electronic press releases and Internet-based information. Wrote and edited Web-based content for DCVB publications and oversaw online marketing strategies. Developed initial release of disk-based electronic media kit. Served as project manager for downtown Visitors Center touchscreen kiosk project. Contributed as writer and editor to other Bureau publications. Team member in launch of new "Dallas: The Texas Star" brand, particularly in online media.

Freelance Consultant
1997-present
Perform freelance editing, writing, communications training, document analysis, and design. Have written numerous articles and book chapters, and presented seminars and conference workshops in more than a dozen states on a variety of topics, including writing for electronic presentation, public speaking and professional communication, redesigning print media for the screen (and vice-versa) and communication in synchronous writing environments.

Rensselaer Polytechnic Institute
Teaching Assistant, 1994-97
Developed a Web-based writing curriculum for the Department of Language, Literature & Communication; designed and taught the initial sections of Writing to the World-Wide Web and Web-based Technical & Professional Communication, as well as other writing/research courses.

Bowling Green State University
Assistant to the Director of General Studies Writing, 1993-94
Teaching Assistant, 1992-94
Trained and evaluated first-year instructors; coordinated departmental Macintosh Lab; taught all levels of composition, research, and writing, including a graduate seminar on computer-mediated communication (CMC); designed and taught first-ever BGSU writing course to utilize e-mail and the Internet.

St. Patrick of Heatherdowns Parish and School
Director of Youth Ministry, 1988-92
Coordinated volunteer, retreat, and social opportunities for largest parish in the Diocese of Toledo, Ohio. Taught in parish's junior high school classrooms and in various Toledo-area parochial high schools. Member of parish Executive Staff; directed several public relations efforts, including development of newsletters and placement in existing local media.

Batter's Box Interactive Magazine
Contributing author, 2002-present
Media Relations Manager, 2004-present
Co-Managing Editor, 2005-present
Part of "Roster" editorial team that leads this popular Web publication examining "baseball from a Canadian Perspective." Coordinate media placements and some guest interviews; contributing author in a number of areas, particularly regarding the ongoing "Baseball's Hall of Names" series. Work in social media (Facebook, Twitter, real-time 'chat" group interviews with guests, including book authors and baseball media.

ESPN.com and About.com
Writer and Columnist, 1999-2003
Wrote weekly fantasy baseball column for ESPN.com, 2000-2002 and part of 2003 seasons. Regular contributor to About.com Dallas section 1999-2001, focusing primarily on sports writing, but also contributing work in other areas.

WRP E-Mail Newsletter
Writer and Editor, 1998-2000
Developed, wrote and edited newsletter supplement to James Lester's popular textbook Writing Research Papers for Addison Wesley Longman. Monthly (1998-99) and semesterly (2000) newsletters included features, interviews and classroom activities. Samples available upon request.

Kairos: A Journal For Teachers of Writing in Webbed Environments
Founding Editor & Publisher, 1995-98
Hired and trained a nationally-distributed editorial staff and internationally-based editorial board; developed and implemented editorial policies and processes. Solicited manuscripts, worked with authors and editors throughout the submission process and directed all public relations efforts for the journal.

RhetNet: A CyberJournal for Rhetoric and Writing
Editorial Board, 1995-97; Project Instigator, 1996-97;
Contributing Author, 1996-97.

Computer-Mediated Communication Magazine
Managing Editor, 1994-95; Special Issue Editor, January 1995
Hired and trained a local editorial staff for what was, until it ceased publication in 1999, the oldest monthly periodical on the Web.

The Catholic Chronicle
Editorial Columnist, 1989-92; News/Sports Reporter, 1991-92
Wrote "Youth Said It" feature for bi-monthly diocesan newspaper; columns were occasionally syndicated to National Catholic Press. Contributed to News and Sports pages on assignment basis.

Bowling Green State University Publications
The BG News
Editorial Columnist, 1985, 1987-88;
Staff Writer, 1987-88; Copy Editor, 1987-88
Miscellany Magazine
Editor, 1987-88; Copy Editor, 1986-87; Writer, 1986-87, 1989.

Bowling Green State University
Department of English
M.A., English (Rhetoric and Writing), August 1994.
B.A., English (American Literature), May 1988
    Summa Cum Laude and with University Honors;
    Phi Beta Kappa, Phi Kappa Phi, Omicron Delta Kappa.

PROFESSIONAL MEMBERSHIPS
Currently or recently held: Public Relations Society of America (Fort Worth chapter); International Association of Business Communicators (Fort Worth chapter); Alliance for Computers and Writing; Modern Language Association; National Council of Teachers of English; HTML Writer's Guild; numerous electronic communities.