E-Switch, a leading designer and manufacturer of industrial use electrical switches, and headquartered in Minnesota, needed a new capabilities brochure for trade shows and prospective customers. Given some basic ideas and parameters, I designed and produced this 6-panel brochure. On the brochure cover, I wanted to capture the feeling of energy and movement, symbolizing that E-Switch can deliver that reliably through their product. The switches are placed between the typical electrical diagram symbol for switch connections (see details) to strengthen the message that power will flow through them.

Each switch is so important, that it’s placed on its own pedestal floating above the inside spread’s background.

Employer: Self/Freelance

Brochure Panels   Inside Spread   Details

Larger Panels   Larger Inside Spread